About Us

• UltraCount is a leading provider of innovative traffic data collection and analysis solutions.

• With a strong presence across various regions, including Saudi Arabia, and the United Arab Emirates, we are seeking to deliver accurate, reliable, and actionable traffic data to support transportation planning, traffic management, and infrastructure development.

• Our state-of-the-art technology and expert team ensure that every project we undertake meets the highest standards of precision and professionalism.

2100+

24/7

Continuous Data Collection Coverage

Traffic Survey Locations Completed

Our Vision & Mission

To be the foremost provider of traffic count and analysis solutions, leveraging cutting-edge technology to enhance transportation systems globally. We aim to democratize traffic data, making it accessible and actionable for governments, businesses, and urban planners.

Vision

Mission

To provide our clients with the most accurate and comprehensive traffic data, using advanced technology and innovative methodologies to support data-driven decisions that improve traffic flow, safety, and infrastructure efficiency.

Our services

In addition to traditional automatic traffic count, UltraCount utilizes advanced AI-powered systems to classify vehicles and count traffic.

2. Traffic Surveys Services

• Overview: UltraCount utilizes advanced AI-powered systems to classify vehicles and count traffic. Our technology can differentiate between various vehicle types such as cars, trucks, buses, and motorcycles, ensuring highly accurate data.

• Capabilities:

  Real-Time Processing: AI-driven cameras process data in real-time, offering instant insights.

  Edge Computing: On-site data processing reduces latency and enhances efficiency.

  Versatility: Suitable for urban, suburban, and rural traffic environments.

1. AI-Based Vehicle Classification and Traffic Counting

• Link Counts / Midblock Counts: Classified vehicle counts on one-directional or bidirectional road links, covering major and minor roads, tunnels, bridges, and interchanges.

• Pedestrian Counts: Monitoring pedestrian movement at raised crossings, at-grade crossings, mid-block crossings, signalized junctions, roundabouts, and pedestrian bridges.

• Turning Movement Counts: Analyzing vehicle turning movements at complex intersections, roundabouts, priority junctions, and right-in/right-out junctions.

• Origin-Destination Surveys (OD Surveys): Tracking vehicle travel patterns using Automatic License Plate Recognition (ANPR) to understand origin and destination points.

• Parking Survey: Conducting classified vehicle counts at parking entry and exit points, assessing occupancy, usage, and turnaround times.

• Public Transport Occupancy Surveys: Evaluating occupancy levels in public transport systems, including BRT, LRT, metro, ferries, and more.

3. Automatic Number Plate Recognition (ANPR)

• Technology: UltraCount employs ANPR technology to capture and analyze vehicle license plates, providing detailed reports on vehicle movements. This service is crucial for traffic monitoring, law enforcement, and transport planning.

• High-Definition Imaging: Utilizing high-definition cameras ensures clear and accurate number plate recognition, even in challenging conditions.

4. Interview Surveys

• Types of Surveys: Conducting roadside, household, and stated preference interviews to gather qualitative data on travel behavior and preferences.

• Execution: Experienced supervisors oversee well-trained staff to conduct surveys under demanding conditions, ensuring high-quality data collection.

• Strategy: A well-devised strategy ensures samples are secured safely and efficiently, providing reliable insights for transportation planning.

Technology and Innovation

At UltraCount, we are committed to staying at the forefront of technology and innovation. Our services are underpinned by advanced AI, machine learning, and GIS technology, ensuring that we deliver precise and reliable traffic data. We continuously invest in research and development to enhance our capabilities and offer our clients cutting-edge solutions that meet their evolving needs.

Edge Computing: Reducing the need for data transfer to central servers by processing data on-site, ensuring faster and more reliable results.

AI-Powered Cameras: Utilizing AI for real-time vehicle classification and traffic counting, enabling more accurate and comprehensive data collection.

High-Definition Imaging: Employing high-definition cameras for ANPR and other services, ensuring clarity and precision in all our data.

Our projects

At UltraCount, we take pride in delivering accurate, innovative, and data-driven traffic and mobility solutions across a wide range of environments.

Our project portfolio demonstrates the versatility and reliability of our AI-powered technologies and field survey expertise—ranging from complex urban intersections and national highways to pedestrian zones and public transport hubs.

We have successfully completed projects across major cities in the Kingdom of Saudi Arabia, including Riyadh, Jeddah, Makkah, Madinah, Dammam, Al Khobar, and Jazan. Each project reflects our commitment to precision, efficiency, and actionable insights that support smarter planning and safer roads. The following are two projects as a sample among other ones.

Makkah/Al-Madinah Road Traffic Count Project

UltraCount successfully delivered a large-scale traffic count project along the Makkah–Al-Madinah highway, spanning over 500 kilometers. The project covered more than 63 traffic count locations, including key road sections and intersections, to capture detailed vehicle classification and flow patterns.

UltraCount conducted a comprehensive traffic survey across the Al Khobar Al Shamalia area, covering over 35 key locations. The project included classified vehicle counts at major intersections, midblock segments, and entry/exit points, supporting detailed traffic flow analysis for planning and development purposes.

Al Khobar Al Shamalia Traffic Count Project

Why Choose UltraCount?

UltraCount is your trusted partner for all traffic data collection and analysis needs. With our innovative approach, advanced technology, and commitment to excellence, we deliver the insights you need to enhance transportation systems and infrastructure.

Contact us today to learn how we can help you achieve your traffic management goals.

Accuracy

Our advanced technology ensures the highest level of accuracy in traffic data collection and analysis.

We are constantly innovating, using the latest technology to provide cutting-edge solutions.

We offer tailored solutions to meet the specific needs of our clients, to get the insights they need for informed decisions.

Innovation

Customization

Working with UltraCount made a real difference in our traffic studies. Their team delivered clear, reliable traffic count data that we used in our Traffic Impact Studies and strategic transportation planning. It helped us make smarter, more confident decisions. Great experience from start to finish.

Ali Al-Dosari

★★★★★

Contact us for Traffic Count & Solutions

Reach out for accurate traffic data collection and analysis solutions.

Contact Us

For accurate traffic data solutions, get in touch with us. We’re dedicated to supporting transportation planning and infrastructure development across the KSA and UAE.

Riyadh Office

Sanam Tower, Wezarat Dist., Riyadh - KSA

Hours

Saturday to Thursday – 9:00 AM to 5:00 PM

Jeddah Office

Abdelateef Plaza, Fisalya Dist., Jeddah - KSA

Phone Numebr

Mobile: +966 56 597 0350

Landline: +966 11 456 7622

Email: sales@ultracount-ksa.com